Lucky Chanzlyn [she/they]
Alii (Hello in Palauan)! I'm Lucky Chanzlyn - a passionate community builder, hobby collector, and cozy gremlin!Currently, I'm the Community Captain for CORSAIR (Reddit | Discord). With 8+ years of community building, I firmly believe you are only as strong as the community you support. Running a community isn't just having a firm hand in decisions or pushing a product but also having empathy in understanding where people are coming from, showing that the community is not only being heard but appreciated, and creating a space many can have healthy conversations and connections.I'm so passionate about community building that I'm a Team Lead for Emporium on Twitch and I run a cozy community with some friends called The Cozy Corner!Aside from community building, over the last decade+ I've been in and out of the Content Creation space but I never stop creating. I have many hobbies that can be found on this page: Gaming, Reading, Photography, TTRPG, Food Adventures, Book Binding, and so much more! Welcome to my page!
At A Glance
Here's a quick glance of the things I've done through my content creation adventures:- Consultation for Crystal Dynamics for The Tomb Raider Official Cookbook- TTRPG sponsored livestreams from Paizo (Pathfinder) and others- Charity work with Trans Lifeline, Charity: Water, AHA Revive GG, and more!- Gen Con 2016 Cosplay Group and overall winner with the Warhammer 40K Space Wolves- Panelist for Twitch live streams discussing various topics including action movies, gaming, and TTRPGs.Want to collab? Get in touch!
Under Construction 😅
Streaming
I prefer to focus on ways to connect with my community to keep things fresh, fun, and filled with good vibes in The Island Bakery!Just Chatting, Food & Drink, and Art are the primary categories I stream under with co-op games periodically with my community.Food & Drink - I've been cooking/baking since I was 3 and have an ever growing passion for food. I'm a home cook that learned from my grandmother and my chef father how to appreciate food and how it's a great way to connect with so many people.**Art **- I think it's fun to share the artistic endeavors I'm always on but I also find it as a fun way to mutually support and motivate my community to work on their personal projects with me.
Charity Work
>$8,000 raised with my community, The Island Bakery!
>$40,000 raised with Emporium and Cosmic Hearts Twitch Teams.Charities I've Worked With:
-Trans Lifeline
-Charity: Water
-Stop AAPI Hate
-AHA Revive GG
-Austin Area Urban League
Baking & Cooking
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Under Construction!See my photography instagram for more photos!
GIF edits
Photography 2020 and before
ASUS is a multinational computer, phone hardware and electronics manufacturer headquartered in Taiwan. Its products include desktop computers, laptops, netbooks, mobile phones, networking equipment, monitors, wi-fi routers, projectors, motherboards, graphics cards, optical storage, multimedia products, peripherals, wearables, servers, workstations and tablet PCs.
I worked remotely for the ASUS Computer International location in California as the Social Media Manager for OPBG (Open-Platform) products.OPBG products include: graphics cards, computer parts (cases, motherboards, cooling products, etc), peripherals (mice, keyboards, headsets, chairs, etc) networking equipment, projectors, displays, and clothing.My responsibilities were copy creation, asset sourcing and creation, campaign coordination, and managing a social calendar. On top of social media duties, I also engaged with our communities (Discord, Facebook Group, and Social Accounts), coordinated with influencers, and streamed on the official ASUSROG Twitch page once a week.
I started as a Social Media Specialist for the ASUS brand social accounts in March 2022; In January 2023, I managed both the ASUS and ROG brand social accounts for OPBG products.The accounts I managed:
• ASUS NA Twitter
• ASUS NA Facebook
• ASUS NA Instagram• ROG NA Twitter
• ROG NA Facebook
• ROG NA Instagram• ASUS.USA TikTok• LinkedIn* - the LinkedIn account is technically managed by the HQ team while I have the ability to do targeted posts for the NA audience.
Post Highlights and Examples
Copywriting
Copywriting
Different Social Platforms Have Different Audiences. Copies should reflect that.Working two different brands for three different platforms requires a deeper understanding of the vastly different audiences.My copies focus on those specific audiences and are adjusted accordingly for each social platform.As an example, the ROG brand is high-end gaming focused while the ASUS ProArt Line aims at professional creators. Which means a very different approach is taken to the copies.Then you have TUF Gaming, which is aimed at the more budget conscious gamer but it doesn't mean that it has to be seen that way every time, especially when doing a love story themed build.
Top 5 Post for ROG IG 2023 (OPBG)
Top 10 Post for ASUS TW 2023 (OPBG)
Top 5 Post for ROG IG 2023 (OPBG)
Top 5 Post for ASUS TW 2023 (OPBG)
Copywriting: Product Launches
Little Wave → Big WaveI maintain a product release calendar so that as an item is set to be launched, I can generate excitement with our audience weeks in advance so when the day finally comes, many people will have been waiting for it and generate discussions.
Top Post for ROG OPBG IG Post in 2023
Copywriting: User-Generated Content
Spotlighting our community while showing product versatility.Spending time in the various communities allows me to source user-generated content to share.Doing this let's me engage with the community in a positive way while also giving us a chance to show the versatility of our products and highlight our community's efforts.
Top 3 Post for ASUS FB 2022 (OPBG)
Top 3 Post for ASUS IG 2022 (OPBG)
Asset Creation
Asset Creation: PhotographyI have over 15 years of experience with photography so I'm very comfortable with product photography.Between attending events or having products sent to me, I utilize every opportunity I can get to capture our products in ways that showcase them and highlight unique details that most consumers wouldn't see online.
Top Post for ROG FB 2023 (OPBG)
Asset Creation: Video EditingWe have livestreams weekly to discuss our products, I took this as an opportunity to edit a VOD to a 9x16 format for a newly announced product to be accessible on other platforms.I've also created assets to fit within branding themes/aesthetics when working with influencers/brands. The Ludwig x Tarik event had their own assets and I created a giveaway asset utilizing their theme.
Top 5 Reel for ROG IG 2023 (OPBG)
Top Post/Reel for ROG IG 2023 (OPBG)
Asset Creation: Branding AssetsI've created assets to fit within branding themes/aesthetics when working with influencers/brands. The Ludwig x Tarik event had their own assets and I created a giveaway asset utilizing their theme.
Top Post for ROG IG 2023 (OPBG)
Asset Creation: MemesCreating memes around our products allows for more relatable commentary and a more human feel to our social accounts.Utilizing memes and jokes helped double our entry count to our giveaway in 2 days versus the 8 days it had been open.
Top 5 Post for ASUS TW 2022 (OPBG)
Engagement
Brand-to-Brand EngagementInteracting with our various partners and brands is incredible important for the public appearance and reaffirming relationships.
Community EngagementFollowing trends like "National Holidays" are an easy and efficient way to engage with the audience and creative positive associations with our brand.
Top Post for ASUS TW 2022 (OPBG)
